What the energy sector can learn from the Edelman Trust Barometer
This year’s Edelman Trust Barometer was a stark look at the reality of public perception of businesses. A deep mistrust has settled over the actions of businesses, the media and […]
Artificial Intelligence in PR and the new wave of PR pros
BBC’s recent drama series ‘Years and Years’ explored how artificial intelligence and technology influenced a family 15 years into the future. Scarily, everything from relying on Alexa for information to […]
How LinkedIn company pages create genuine impact
Over the last year we’ve been working with clients to improve their LinkedIn company pages and taking them from barren wastelands to busy channels with which followers regularly engage. Here’s […]
What 2019 taught us as a specialist PR agency
This year has had more plot twists than a Netflix and Prime Video original series put together and I’m not sure about anyone else, but as we enter the final […]
25 PR story ideas to spark your 2020 creativity
As much as we’d love every business to start their PR journey with a research-led strategy and take a long-term approach to communication activity we know in reality that PR […]
Business podcasting in niche markets
Podcasts are to marketing what video was 5 years ago. Everyone has a podcast and if they don’t they’re planning to launch one. The thing is, most of us bloomin’ […]