Business podcasting in niche markets
Podcasts are to marketing what video was 5 years ago. Everyone has a podcast and if they don’t they’re planning to launch one. The thing is, most of us bloomin’ […]
Women alone will not solve PR’s inclusion problem
This article first appeared on INFLUENCE online in April 2019 Across PR the number of women-focused initiatives have steadily increased to drive much needed progress to support, mentor and encourage […]
Is it possible to move into PR from a non-PR or Journalism background?
As the title says, is it possible? This is the question I asked myself earlier this year.
Sound moves and new faces
Continued growth and strong client retention has led to the addition of two new InFusion team members and expansion into a new office space. We’re excited to welcome Lauren Baker […]
How often should you update your blog?
Continuing our ‘how often should you’ blog series looking at different elements of b2b marketing communications the big question we’re answering this week is how often should you update your […]
Could dark social lead b2b businesses into the light?
The rise of private messaging apps has been increasing for the last few years. From WhatsApp and Messenger to Telegram and Slack more conversations are happening away from public channels […]