How turbulent times and teamwork have catapulted my comms career
A year ago, I was a nervous newcomer to the PR industry. Back then who could’ve predicted the extraordinary events of the past 12 months. In this blog, I share […]
social media
How can brands make the most out of Instagram’s latest features?
Instagram is approaching its first decade and the time of the ‘Valencia’ filter and waiting to get over 11 likes seems like a lifetime ago. But, as the #10YearChallenge in […]
How LinkedIn company pages create genuine impact
Over the last year we’ve been working with clients to improve their LinkedIn company pages and taking them from barren wastelands to busy channels with which followers regularly engage. Here’s […]
Could dark social lead b2b businesses into the light?
The rise of private messaging apps has been increasing for the last few years. From WhatsApp and Messenger to Telegram and Slack more conversations are happening away from public channels […]
The rising power of new Twitter hours – updated for 2020
This blog has been updated for 2020 with new Twitter hours and stats First time round, Twitter hours seemed to miss the mark, inundating people’s feed with promotions and sales […]
How often should you… post on social media?
In our new ‘how often should you’ blog series we’ll be looking at different elements of b2b marketing communications and explaining how, why and when you should revisit, update, post, […]
Fear and loathing in social media land
Business owners are still afraid of negative social media comments, choosing to delete or ignore anything derogatory to their product or service. Particularly those businesses in the construction and manufacturing […]
Join us on WhatsApp
In 2019 we’re shaking up how we communicate to make it simple, less intrusive and more useful. Every two weeks we’ll send out an easy-to-digest message from a dedicated WhatsApp […]
IGTV: Our guide on Insta’s latest feature
Admittedly, when the little orange icon first appeared in the top corner of my Instagram feed, I was a little unsure of what purpose it had or how I was […]
How Instagram’s story feature can work for your business
According to Instagram more than 200 million people use their stories feature every day. Since the now infamous Snapchat update, which seemed to have caused an international uproar from every […]