How emerging energy startups can leverage PR and marketing
The road from idea to commercial product can take years of development, funding rounds and trials. During this time it can be difficult to know what, if any, PR or […]
renewable energy pr
How to create sustainability comms that make an impact
Many businesses are stepping up their environmental credentials and committing to real change. It’s an important and necessary development but getting sustainability comms right is a critical step in wider […]
How sustainability can create a new PR agency model
Our industry is facing multiple challenges. The CIPR’s latest State of the Profession Report detailed 11 of the biggest issues facing us as surveyed by members. They cover a wide […]
What the energy sector can learn from the Edelman Trust Barometer
This year’s Edelman Trust Barometer was a stark look at the reality of public perception of businesses. A deep mistrust has settled over the actions of businesses, the media and […]
Business podcasting in niche markets
Podcasts are to marketing what video was 5 years ago. Everyone has a podcast and if they don’t they’re planning to launch one. The thing is, most of us bloomin’ […]
Is it possible to move into PR from a non-PR or Journalism background?
As the title says, is it possible? This is the question I asked myself earlier this year.
The difficulty of being kind in business
The importance of kindness and being kind is doing the rounds at the moment as these general sweeping statements about transparency and authenticity and being human tend to do. Actually […]
A PR Infusion: One journalist’s experiences at InFusion Comms
I have been working at InFusion Comms for a little over two weeks, and though it’s only been a short time, it has been really eye-opening. I am just completing […]
Learning the lingo in technical PR and what it all means as a journalist part 2
After a few weeks at InFusion Comms, I’ve delved deeper into the world of technical PR and it’s many different aspects. It’s fair to say that I’m nowhere near an […]
Learning the lingo in technical PR and what it all means as a journalist
As a trainee journalist who loves to write colourful features about pretty much anything, from music to food to fashion, stepping into InFusion Comms seemed quite far out of my […]