Top hashtags for energy startups
Social media is a great tool for energy startup businesses to engage with potential customers, the media, investors and build an online presence. Using hashtags is standard practice in posts […]
renewable energy pr
Energy sector, here’s why content marketing needs to be a part of your energy PR strategy
Our most recent blog delves into how emerging energy start-ups can leverage PR and marketing, even before the product goes onto the market. We’re following on from that with a […]
How emerging energy startups can leverage PR and marketing
The road from idea to commercial product can take years of development, funding rounds and trials. During this time it can be difficult to know what, if any, PR or […]
How to create sustainability comms that make an impact
Many businesses are stepping up their environmental credentials and committing to real change. It’s an important and necessary development but getting sustainability comms right is a critical step in wider […]
How sustainability can create a new PR agency model
Our industry is facing multiple challenges. The CIPR’s latest State of the Profession Report detailed 11 of the biggest issues facing us as surveyed by members. They cover a wide […]
What the energy sector can learn from the Edelman Trust Barometer
This year’s Edelman Trust Barometer was a stark look at the reality of public perception of businesses. A deep mistrust has settled over the actions of businesses, the media and […]
Business podcasting in niche markets
Podcasts are to marketing what video was 5 years ago. Everyone has a podcast and if they don’t they’re planning to launch one. The thing is, most of us bloomin’ […]
Is it possible to move into PR from a non-PR or Journalism background?
As the title says, is it possible? This is the question I asked myself earlier this year.
The difficulty of being kind in business
The importance of kindness and being kind is doing the rounds at the moment as these general sweeping statements about transparency and authenticity and being human tend to do. Actually […]
A PR Infusion: One journalist’s experiences at InFusion Comms
I have been working at InFusion Comms for a little over two weeks, and though it’s only been a short time, it has been really eye-opening. I am just completing […]