How often should you… update your photography?
In our new ‘how often should you’ blog series we’ll be looking at different elements of b2b marketing communications and explaining how, why and when you should revisit, update, post, […]
The difficulty of being kind in business
The importance of kindness and being kind is doing the rounds at the moment as these general sweeping statements about transparency and authenticity and being human tend to do. Actually […]
Upping my trade skills for International Women’s Day
My years spent working in the built environment and construction sectors has meant I’ve absorbed a lot of tidbits of information about everything from boilers to MVHR systems, but I’d […]
Fear and loathing in social media land
Business owners are still afraid of negative social media comments, choosing to delete or ignore anything derogatory to their product or service. Particularly those businesses in the construction and manufacturing […]
Why do PR pros answer questions with a question?
Following on from last week’s blog about getting in front of the press, I wanted to tackle another big issue (complaint? frustration?) we come across a lot – why do […]
How can communicators eliminate the use of offensive language?
As communications professionals, we’re all—generally speaking—lovers of language and people who have mysterious ways with words. This makes us good at understanding when to use and when not to use […]