Category: data marketing

The practicalities of GDPR for small businesses

The practicalities of GDPR for small businesses

Caroline Wylie of Virtually Sorted sets out a simple, helpful list on GDPR compliance for small businesses in this guest post. ...
Balance of power shifts to social media in UK Politics

Balance of power shifts to social media in UK Politics

When traditional press fails to make an impact, has the power of persuasion switched from print to social media? ...
Connecting sales and marketing with CRM

Connecting sales and marketing with CRM

We've all sat in those meetings where the sales department wants marketing to increase advertising spend to generate more leads. here's why the battle ...
Choosing the right CRM for your small business

Choosing the right CRM for your small business

For small businesses without a dedicated IT department or budget for software, Customer Relationship Management systems are often seen as a luxury rat ...
The need to know facts on GDPR for small businesses

The need to know facts on GDPR for small businesses

We've been talking about GDPR for a few months now, we've mentioned it in our podcast and here on the blog. It's a big issue and many businesses still ...
What do your CRM and Twitter have in common?

What do your CRM and Twitter have in common?

Did you see my tweet the other day? No? Not surprising. Keeping up with the fast-paced world of Twitter can feel pretty overwhelming. Over 500m t ...
Why beautiful email marketing templates are a waste of time

Why beautiful email marketing templates are a waste of time

When was the last time you admired the beauty of an email template? Or took a moment to appreciate the design and colour palette? Say an email reache ...
Imagine all the people, sharing all the world

Imagine all the people, sharing all the world

In 2016 research revealed that UK businesses lost a whopping £750 million each year as a result of poor time management. The figures broke the issues ...
Hey Alexa, automate everything!

Hey Alexa, automate everything!

If watercoolers could talk, they would no doubt be wondering where this Alexa that every employee has been raving about since Christmas is sitting and ...
Understanding consent in e-marketing

Understanding consent in e-marketing

To opt-in or not to opt-in, that is the question. And a pretty serious one at that. I've noticed a spike in unsolicited marketing emails recently, mai ...
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